CREATIVE DIRECTOR/ ART DIRECTOR
CREATIVE DIRECTOR/ ART DIRECTOR
Almost any man can be a father, biologically. But it's a bold choice to be a dad. A choice that will make a wonderful human being who will make their own choices someday.
I created this spot with Nick Cade, Donnell Johnson, and Erich Funke.
Being a dad of three daughters, this campaign was extremely personal to me.
You know you’ve made it when SNL spoofs your spot.
How do you become a good father? Is it something you learn from your parents or a choice you make on your own? We partnered with director Lauren Greenfield and talked with a cross-section of great dads to find out for ourselves. In this piece, we show that while you can't choose the dad you have, you can choose the dad you'll be.
Nick Cade and I created this social experiment with acclaimed directer, Lauren Greenfield.
In TIME Magazine’s 100 Most Influential People issue, we featured influential people of a different kind, dads.